Whether it’s in hot and sunny Miami or in cold NYC during Christmas season, the EDITION hotels definitely know how to throw a good party and entertain its guests. This Wednesday, The New York EDITION celebrated its annual holiday party. To mark the occasion, a festive partnership with renowned New York-based visual artist Sarah Coleman for the brand’s 2022 Holiday tree installation was announced. ‘Site Specific: A Holiday Nod to Nostalgia & Commodities’ will celebrate the traditions of gift giving paying homage to each hotel’s location.
The New York EDITION and The Times Square EDITION trees both feature miniature knitted hats, pizza ornaments and vintage metro cards. The Time Square property will further highlight the neighborhood’s iconic Broadway scene, adding playbills and mini frames representing nearby art museums. Meanwhile, The Miami Beach EDITION tree, which will be located inside Matador Bar, represents an ode to Miami as a tropical destination and fashion capital, featuring toy sport cars, drink umbrellas, mini-inflatables, and luxury daisy chains and bows. Lastly, The West Hollywood EDITION will represent the 90s and Y2K, featuring vintage toys, butterfly clips, handmade CDs mixtapes, and colorful silk roses. Movies and CD pins were made into ornaments to touch on mass amounts of entertainment media that came out of this small era in time.
“With each tree, the viewer is invited to experience them as a nod to the iconic commodities they might encounter in these places,” said artist Sarah Coleman. Her pieces, serving as a living time capsule, will evoke a nostalgic feeling and commemorate the memories of the holiday season throughout the decades. The four trees will give the vintage objects a second life as Coleman repurposes them, adding her unique touch to each ornament.
As part of holiday event, EDITION further introduced a Holiday Punch Bowl from the brand’s signature cocktail bar experience, Punch Room, to each property, with a portion of the proceeds going to support Arts Ignite, who transform young people’s lives through the arts. The cocktail ‘Always on the go’ will be served to share with loved ones from a punch bowl or individually, and combines Havana Club and Diplomatico Rum, Banane de Bresil, Amontillado, Brown Butter Syrup, Lemon, and Black Tea Bitters. It is a great way to enjoy the Christmas season while also giving back to a worthy cause.