After the successful summer soiree in Cap-Ferrat (France) last month, Philipp Plein has taken his Crypto King and Crypto Queen collection to New York City where he presented the luxury time machines to his US clients in his penthouse store in Manhattan. Free flowing champagne and caviar all night, a magician mesmerizing the guests, a DJ and great music – the event had everything that has made Plein’s events famous in New York and around the world. But of course, all the attention was on Plein’s time machines that night.
Truly one-of-a-kind, the Crypto King & Crypto Queen project combines a hyper-luxurious timepiece with an NFT. Debuting at Watches and Wonders 2023, the collection comprises eight Crypto King and six Crypto Queen time machines and serves as the first phygitial project, demonstrating Philipp Plein’s finesse at combining innovation and luxury to create something wholly unique. Further adding to their value and exclusivity, the watches are entirely Made in Switzerland. This ambitious project comes after the overwhelming success of Philipp Plein fashion watches, launched in 2021 by Philipp Plein together with its license partner, Timex Group. Today, Philipp Plein fashion watches are distributed in over 4000 points of sale in 60 countries worldwide and have been the most successful new entry in the fashion watches’ market since many years.
The Crypto King and Crypto Queen are exclusively sold at Philipp Plein events across the world, so make sure you are on the guestlist if you want one of these timepieces. But you may have to be patient. The project is going so well that there is currently a six month waitlist. The next events are planned for Las Vegas and Los Angeles.
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About Philipp Plein
German designer Philipp Plein founded his namesake luxury fashion brand 25 years ago and grew it since into one of the largest and most prestigious independent fashion and luxury brands in the world. Based in Lugano, Switzerland and totally self-financed and debt free, the Philipp Plein Group employs over 700 women and men, and it also owns, operates and develops the Billionaire and Plein Sports brands. Distinguished by an unconventional and non-conformist style combined with impeccable craftsmanship, the products of the Philipp Plein Group are available in prestigious boutiques and department stores across the globe and in over 110 mono-brand stores worldwide including flagships in Milan, Paris, Barcelona, Berlin, Dubai, Los Angeles, Las Vegas, Shanghai and Singapore.
Images courtesy of BFA
